# Broadcasts: one message to a group

Source: https://pozy.ai/help/automations/broadcasts

Good for an order update, a launch, or a reminder the day before your event.

## Where it works

WhatsApp, SMS (outside the US), Instagram, Facebook, X, Bluesky and Slack. US SMS, iMessage and Telegram are not available yet.

## Do it in the dashboard

1. Open **Automations**, then **Broadcasts**, and choose **New broadcast**.
2. Give it a **Name** (only your team sees it) and pick the account under **Send from**.
3. Write the **Message**. On WhatsApp, pick an approved **Template** instead.
4. Add **Segment tags** if you want, for example "customer". Then choose **Create draft**.
5. Open **Recipients** and choose **Add recipients**: **Choose contacts**, **Paste phone numbers** (WhatsApp and SMS) or **Everyone in the segment**.
6. Choose **Send now**, or **Schedule** to pick a time.

## Or ask your AI

> Send our "event_reminder" WhatsApp template to every subscribed contact tagged "workshop", tomorrow at 9am. Tell me how many people that is before you schedule it.

## WhatsApp needs a template

WhatsApp lets you send free text only within 24 hours of a person's last message. Most people on a list have not written that recently. So a WhatsApp broadcast always sends an approved [template](https://pozy.ai/help/messaging/whatsapp-templates).

If your template has blanks, like {{1}} for a name, fill each one under **Variables**. The number of variables must match the template, or every send fails.

## See what happened

Each broadcast shows **Sent**, **Delivered**, **Read** and **Failed**. On the **Recipients** tab you see the status of every person. Filter by **Failed** to see why a message did not go out.

## Good to know

- **Instagram and Facebook** broadcasts only reach people who messaged you in the last 24 hours.
- **New WhatsApp numbers** can start conversations with 250 people a day at first. People above that limit do not get the message.
- Set **Subscription** to **Subscribed only** in your segment, so people who opted out are left out.
- Only send to people who wrote to you or agreed to hear from you.
- Each person counts as one message. Up to 10,000 a month are included in your plan. WhatsApp charges its own template fees on top.
- A scheduled broadcast cannot be edited. Cancel it and make a new one. You can still **Reschedule** it.

**Related:** [Sequences](https://pozy.ai/help/automations/sequences), [Contacts, tags and mentions](https://pozy.ai/help/inbox/contacts), [Set up WhatsApp](https://pozy.ai/help/messaging/whatsapp-setup)