Collect leads with lead forms

Every lead here is someone who raised their hand: they tapped your ad and sent the form, or called you. Pozy does not find or sell contact lists.

#Where it works

#Do it in the dashboard

1. Open Ads, then Lead forms, and pick your Meta or LinkedIn ad account.
2. Open the Forms tab and choose New form.
3. Add your questions. Meta fills in name, email and phone from the person's profile. Add a Custom question for anything else.
4. Add your Privacy policy link and a Thank-you screen.
5. Choose Create form.
6. Attach it to an ad: open Create ad, pick Lead form ad (or the lead goal), and choose the form at the Ad step.
7. Read new leads on the Leads tab. Move each one along: New, Contacted, Qualified, Converted and more. Add a Deal value when one converts.

On Meta, use Create test lead to check the flow before you spend.

#Or ask your AI

Create a Meta instant form for my free consultation: name, email, phone, and "What is your monthly budget?" with three choices. Use my privacy policy link, show me the form, then build a lead ad with it, paused.

#Good to know

• Each Facebook Page must accept Meta's lead ads terms once before lead ads can run. Until then, creating the ad fails.
• On Meta, tick Higher intent to add a review step before people submit. You get fewer leads, but better ones.
• LinkedIn keeps leads for 90 days only. Copy them out regularly.
• If LinkedIn leads do not show, reconnect LinkedIn Ads to give Pozy permission to read them.
• A Meta form keeps one test lead at a time. Delete it before making another.
• Archiving a form stops ads that use it from collecting leads. Leads you already have stay.
• Use Export this page to take a list of leads with you.
• Local Services leads come from your Google Ads connection. Turn on Charged only to see just the leads Google billed you for.
• Developers can send each Meta lead straight to a CRM. See the developer docs.

Related: Create a campaign, Conversions and pixels, Audiences and targeting