Story replies, mentions and live comments
Send a DM when someone replies to your Instagram story, mentions you in their story, or comments a word during your live.
It works like comment-to-DM, with a different trigger. These three triggers are on Instagram only.
#The three triggers
| Trigger | When it fires | Keywords |
|---|---|---|
| Story reply | Someone replies to your story with your word | Yes |
| Story mention | Someone mentions your account in their story | No. A mention has no text to match |
| Live comment | Someone comments your word during your Instagram live | Yes. Answered while the live is on |
#Do it in the dashboard
- Open Automations, then Comment to DM, and choose New automation.
- Give it a Name and pick your Instagram Account.
- Under Trigger, choose Story reply, Story mention or Live comment.
- For a story reply, choose Any story or One story. Then type your Keywords, for example LINK.
- Write the Direct message. Add a button with your link if you want one.
- Choose Create and start.
#Or ask your AI
On my Instagram, when someone replies LINK to any of my stories, DM them "Here is the link from my story!" with a button to my shop. Send it once per person. Show me before turning it on.
#Ideas that work
- Story reply: "Reply LINK and I'll send it." Your story stays clean, and people get the link in their DMs.
- Story mention: thank people who share you. Add a small thank-you, like a discount code.
- Live comment: "Comment GUIDE now." Everyone watching gets the guide while you keep talking.
#Good to know
- Pick Any story for most cases. Stories disappear after 24 hours, so an automation on One story stops being useful after that.
- Only stories from the last 24 hours show in the list.
- The follower rules and Repeats work the same as on posts. See Comment-to-DM on every post.
- Also match DMs is only for post comments, not for these triggers.
- Want more than one message? A workflow also has a Story mention trigger. Its Story mention reply template thanks people and sends a discount code.
- Pozy only messages people who replied, mentioned you or commented first.
Related: Comment-to-DM, One inbox for DMs
Building with the API? The developer guide for this feature.