Post updates, offers and events on Google

They are a good place for this week's special, an event or a discount code.

#Do it in the dashboard

1. Open Posts and choose Create post. You can also choose Post an update on the Google Business page.
2. Pick your Google Business Profile account.
3. Write the text and add one photo.
4. Under Google Business Profile options, pick the Post type:
   • Update: news, a new product, anything else.
   • Event: add the Event title and the Starts and Ends dates. Times are optional.
   • Offer: add an Offer title and dates, then a Coupon code, a Redeem online link or Terms and conditions.
5. Add a Button if you want one: Learn more, Book, Order online, Buy, Sign up or Call now. Then add the Button link. Call now uses the phone number on your profile.
6. If you manage several locations, pick the Location.
7. Publish now or schedule it, like any post. See Create one post for every platform.

#Add photos to your listing

Photos on the listing itself are different from the photo in a post.

1. Open Google Business, then Photos.
2. Paste a public image link, pick a Category (like Cover, Logo, Exterior, Interior or Product) and choose Add photo.
3. Google can take a few minutes to show it.

#Or ask your AI

Post an offer on our Google Business Profile: 20% off all haircuts this week with code WEEK20, ending Sunday. Add our salon photo and a Book button to our booking page. Show me before posting.

#Good to know

• A post holds up to 1,500 characters and one photo. Videos are not supported in posts.
• Use a JPEG or PNG of at least 400 x 300 px. 1200 x 900 px crops best. GIFs are refused.
• Use a full link for the button. Avoid link shorteners, because Google may not follow them.
• Google may review a post for up to 48 hours. On a location that is not verified, posts may not show at all. See Keep your Google Business Profile up to date.
• Your AI can change the text of a live post later. The photo, button and offer details stay as they were. To change those, publish a new post.
• Google gives no numbers for a single post. You get numbers for the whole location instead.
• Event and offer posts disappear after their end date.
• Customer photos on your listing cannot be removed through Pozy.

Related: Reply to Google and Facebook reviews, Schedule and use the calendar